5) Found out why Brembo is friends with the USA
Brembo, as you surely know, is a company with its roots in Italy. Nevertheless, there are several elements that bind Brembo to the United States and we like to remember them. First of all, the business: in fact, the NAFTA market is Brembo's most important market.
During the year 2017, more than a quarter of Brembo's turnover was achieved there (25.3%). The reason for Brembo's success in the USA is undoubtedly due to the quality of Brembo OEM braking systems which are a favorite choice among the best American car manufacturers.
From the Ford GT, Mustang and Focus to the Chevrolet Corvette and Camaro, obviously without overlooking the Dodge Charger, Challenger and Viper and Jeeps in the most extreme versions, such as the recent Grand Cherokee Trackhawk. This preference that American manufacturers have given to Brembo is also partially due to a very significant production presence in the USA which lets Brembo manufacture "Made In America" braking systems designed in close contact with the Detroit car manufacturers.
In fact, Brembo North America operates out of Homer, Michigan, producing and selling brake discs for the OEM and spare parts market, as well as high performance car braking systems.
Since 2010, the Research and Development Center has been open at the Plymouth, Michigan site for development and sales of new solutions in terms of material and design in the American market.
Last, but not least, motorsports: Brembo is not only in F1 and MotoGP, but also in NASCAR and IMSA. Brembo has also left its footprint in the most important American motorsports such as the most recent NASCAR championship, won by Martin Truex Jr in his team BassProShop Toyota Camry or the latest Daytona 24 Hours, where we won in all three categories.