Standing out is a sustainable choice

9/16/2020

The new Brembo Greentive® brake disc offers high performance with reduced environmental impact and a unique and distinctive style thanks to its innovative coating.

Since its foundation, Brembo has always operated according to deeply rooted values and principles concerning the respect for the environment and people. Today, Brembo's products, too, consolidate its commitment to sustainability, such as its braking system, which contributes to reducing emissions.

This is why Brembo is proud to introduce Greentive®, the new brake disc which features a new layer of coating applied to its ring, using High-Velocity-Oxy-Fuel (HVOF) technology that reduces environmental impact.

Decades of experience in the field of braking system has allowed Brembo to introduce a new disc with high technological characteristics. Designed especially to meet the demands of premium and luxury cars, the new disc is at the forefront of the latest automotive trends.

The name Greentive® is a fusion of the words “GREEN” and “DISTINCTIVE”, with the former emphasising the disc’s environmentally friendly features and the latter highlighting its elegance and recognisability.

Thanks to its braking surface, Greentive® ensures very low wear, significantly extending the disc life cycle. A reduction of brake dust contributes to a decrease in brake emissions as well as cleaner rims.

Moreover, the coating offers a high level of corrosion resistance, a feature particularly appreciated in the new generation of electric cars, where the braking system is used differently.

In regard to style, Greentive® stands out thanks to a mirroring effect that exudes elegance and personality. This is further emphasised by the Brembo logo featured on the brake ring surface, which not only enhances its Brembo identity but also signals when the disc needs to be replaced.

Greentive® embodies the most advanced technological solutions in terms of sustainability, while also providing consistently high levels of performance and a special attention to style.

The new coating technology can be applicable on the brake ring of all Brembo disc concepts: solid, Lightweight, Dual Cast and two-piece floating discs.

Brembo's commitment to sustainability and environment doesn't end here: starting from the first R&D stages, it encompasses all its activities, substantiating its strong motivation to develop increasingly more sustainable products, solutions and processes, where even the smallest detail can make all the difference, as with Enesys.

Enesys is an acronym of ENErgy Saving sYStem, the name of Brembo’s new generation of brake spring technology, designed to diminish the brake residual torque. The spring’s task is to make sure that the brake pads return to their initial position in the caliper once the brake pedal is released, thus avoiding undesired friction between the pads and the brake disc. Thanks to Enesys, Energy Saving System®, this process is further improved, providing multiple major benefits.

The new spring reduces possible residual contacts between pads and discs while the driver is not braking. This small yet ultra-efficient solution prioritises a reduction of both emissions and energy waste, while also guaranteeing an overall increase in performance of a vehicle with the same engine, power and weight.

Enesys, Energy Saving System® further contributes to lowering vehicle emissions because it limits brake pad and disc wear, decreasing the brake dust generated by residual friction. Avoiding excessive wear also means reducing the products’ maintenance needs and increasing their duration.