11/8/2022

 Turning energy into inspiration

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Since the dawn of civilization, mankind has strived to harness energy, opening up prospects of mobility previously deemed unconceivable. But even as our ability to master energy reaches the thresholds of perfection, it’s the unmissable opportunity to help create the world we want to live in that ignites our desire for innovation.​


A world where pushing the limits of performance also sets new sustainable standards. Where embracing digital transformation and artificial intelligence also creates new experiences for our senses, and emotions we never felt before.


A world we can shape not only with pioneering technology and cutting-edge inventions, but with bold aesthetic sense and visionary creative flair. Because when we do so, something astonishing happens:


 Energy Turns into Inspiration


 And all our craft, passion, dedication seamlessly come together, to give shape to masterpieces that blend absolute precision and iconic beauty. 


Not just to inspire the world today but the generations to come.




 

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SENSIFY 


We want to turn energy into inspiration to offer motorists and motorcyclists a unique driving experience, like the one offered by SENSIFY, the new Brembo pioneering smart braking system which combines our most advanced AI-based software with Brembo brake components to offer the best of both worlds - driving pleasure and maximum safety.​


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SOLUTION PROVIDER 


We want to turn energy into inspiration to be a credible Solution Provider and open up new horizons in the future of the Automotive industry by combining our products and services with high added value solutions and supporting our customers as they tackle and overcome the unprecedented challenges in the automotive industry: electrification, autonomous driving, connectivity and digitalization.​


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FUTURE MOBILITY 


We want to turn energy into inspiration by finding new solutions that can really meet the mobility needs of the future, a mobility that is increasingly sustainable, digital and connected as well as using non-traditional paths of innovation to create ideas with unexpected points of view and increase the speed with which they are used. ​​​


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GREEN + PERFORMANCE 


We want to turn energy into inspiration to contribute to a sustainable environment without compromising on braking efficiency and with a commitment to making each new product greener than the previous one. ​​ ​


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TIMELESS BRAND 


We want to turn energy into inspiration to grasp and anticipate the opportunities and megatrends of the future by following new paths of innovation and cross-pollination to continue to be a timeless brand which serves as a reference for future generations, to inspire not only today’s world but also that of tomorrow. ​ ​


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