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Motorcycles
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Brembo Helmets
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11 November 2009 - EICMA. Brembo and Newmax today present the new helmets for motorcyclists and scooter riders with the Brembo brand, developed in cooperation by two companies.
Brembo helmets are designed to enhance safety, comfort and design and present innovations for the target market, above all in the new types of Automatic Fit Belt fastening of the helmet and the form of the visors.
They were developed mainly for the urban use since the city is where over 70% of accidents involving motorcycles happen in Europe (in Italy over 85%).The helmets, produced and marketed on license from Newmax, are of two types: full face and jet. They will be on sale starting from February 2010 in Italy, France, Spain, Germany, Britain, Holland, Belgium, Austria, Greece, Sweden, Denmark, Romania, the Czech Republic, the Slovak Republic, Slovenia, Hungary, Lithuania, Poland, Cyprus and Japan.
Two wheels to travel, a single button to do it safely
The idea of the new Automatic Fit Belt fastening stemmed from the observation that many motorcyclists and scooter riders put on and take off their helmets many times a day for short urban journeys, often failing to fasten them correctly, or even leaving them unfastened. To facilitate this extremely important safety operation, Brembo helmets have a continuous strap that ends in a winding device: in this way the motorcyclists simply press a single button and will be able to make the strap adhere perfectly to the chinrest, which blocks automatically in the correct position for measurement and tension, offering perfect safety and comfort. The strap is wider than those existing on the market, 3 cm, and is in silky skin-friendly material, for greater comfort. The new Automatic Fit Belt fastening, with the patent deposited by Brembo and Newmax, was developed by Sabelt – a firm in the Brembo Group - world leader in the design and production of seatbelts, seats and technical apparel for racing.
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